On-Page SEO Checklist - Melbourne Website Agency
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On-Page SEO Checklist

On-Page SEO Checklist

  • Pick One Keyword Per Page. Pick One Keyword Per Page. You’ll generally want to start with lower-volume keywords.
  • Write Title Tags Search Engines Love. Write Title Tags Search Engines Love. Every page of your website should have unique title tag, preferably starting with a relevant keyword. Include modifiers like “best”, “2016” etc. to stand out and to pick up long tail searches. Keep title tags 55 characters or less or they’ll appear truncated in search results.
  • Follow Best Practices for URL’s. Follow Best Practices for URL’s. Use short and sweet URLs that include your target keyword. e.g. www.yourdomain.com/target-keyword. Avoid numbered urls like www.yourdomain.com/p=123. Always-use-hyphens-in-urls. Never_use_underscores_in_urls.
  • Skyrocket Clickthrough Rate with Meta Descriptions. Skyrocket Clickthrough Rate with Meta Descriptions. Highlight the benefit of your post or product compared to competitors who already appear in the search results. Keep meta descriptions 160 characters or less or they’ll appear truncated in search results.
  • Optimize for the Google Image Search Results. Optimize for the Google Image Search Results. Create with Canva. Include target keyword in the filename and add keyword-rich alt text to images when uploading.
  • Reduce Bounce Rates. Reduce Bounce Rates. Make the topic clear by including your target keyword in the first 100 words of your article.
  • Give Your SEO a Boost with Heading Tags: Give Your SEO a Boost with Heading Tags: Include your keyword once in an H2 or H3 subheading.
  • Include Outbound Links. Include Outbound Links. At least 2 outbound links to authority sites (popular blogs, news sites and .edu and .gov resources) in every piece of content that you publish.
  • Add Internal links. Add Internal links. 2-3 internal links to older articles when you publish a new one.
  • Publish Longer Content. Publish Longer Content. At least 300 words. 1500 words for competitive keywords.
  • Use Prominent Social Sharing Buttons. Use Prominent Social Sharing Buttons. Make sure your social sharing buttons are front and centre on blog posts and articles. Use DiggDigg WordPress plugin.

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